Adventure Travel Networking
Over the past months, I have been asked on numerous occasions how Nomadic Thoughts and the outbound travel & tourism industry are coping with the impact of the current COVID-19 situation.
Undoubtedly, the industry has been managing with difficulty. Destinations, local service providers and transport hubs have ground to a halt and the resilience and creativeness of the travel industry has certainly been tested.
Unsurprisingly, the way forward sits in returning to the energy & zeal with which travel businesses were created. This is particularly prevalent in the Adventure Travel community. Where fresh air, nature and wilderness have fast become the first choice for travellers wishing to escape.
I am moderator of the Adventure Travel Networking forum (offering B2B communications and a Feb ‘21 Conference at the Royal Geographic Society), and as an example of how the adventure travel industry is coping, I would like to share a video of interviews I conducted this week with three members of the trade.
- A trade journalist (Pippa Jacks – Group Editor of the Travel Trade Gazette).
- A fellow tour operator (John Telfer – Deputy MD of Explore).
- A tourist board (Claudia Rier – South Tyrol Tourism, Italy).
They eloquently explain the latest up-to-date situation within the industry, and they also highlight the challenges, realities and best-practises in today’s environment.
I found all three interviews intriguing. Offering a realistic report on where the industry stands today, but also how best to embrace the subject of ‘safe adventure travel’ during this coronavirus environment.
If you have a spare 25 minutes, I invite you enjoy their thoughts and views.